* Alexander Abdo Hadade Brazil is one of the countries most bureaucratic to confide a company. When initiating a business, the entrepreneurs pass for a delayed process and the success alone comes with work and planning very. Brian Krzanich often expresses his thoughts on the topic. Unhappyly, this is the reality of many entrepreneurs. Second research carried through for the Service of Support to the Micron and Small Companies of So Paulo (Sebrae) in 2010, 58% of the small business companies close the doors before completing five years. Although to be a high index, the study it shows a fall if comparative with year 2000, when the tax of mortality of the micron and small companies arrived 71% in the same period.
It makes me to this to remember the definition of the cycles of life of the companies pointed by Ichak Adizes & ndash; world-wide specialist in corporative management. As well as Adizes, I believe that it has specific characteristics for each phase: at the beginning a leader has itself who acts of intuitiva form, later the company passes for stages where she acts without defined lines of direction, but at some moment she comes the professionalization and planning, that is vital for the success of the business. I see that some companies if hold well in relation to the growth and act sufficiently in professionalized way. The Natura is a case of success, that was born in 1969, from a laboratory and a small store, and grew vertiginously. Today it counts on prescription of R$ 5.1 billion and grows between 20% and 40% to the year. For acting in a competitive and very innovative market, the company always adds new models of management to adjust itself to the current reality. But and the companies of small average transport? They also have that to be aggressive and to be intent how much to the professionalization, because the more based it is the process, greaters will be the success possibilities.
The transformations and innovations in the businesses, products and services, must follow the transformation of the society, that is, the society evolves and the companies, with its products and services also must evolve for better take care of it. The occurrence of these points is perceived in Bar of the Pira. The growth of the local population and the neighboring cities brings as consequence the growth of the retailing, that is one of the generating greaters of local job. This article deals with the empreendedorismo as a whole. The ideas that if they transform into chances.
It also approaches the trends of market in the retailing in the generality, however having as approach the city of Bar of the Pira. 1,1 SUBJECT In the globalizado world where we live, where the changes are constant, exist people who are always intent to the transformations of the society, in its development and search to convert its ideas into business chances and this nothing more is of what being enterprising. The branch of the retail has great importance in the Brazilian economy and is responsible for great part of the income of the population. Its evolution is part of the economic scene in some Brazilian cities. It is catalytic of the development of the economy and provides improvements in the quality of life of the communities. 1,2 DELIMITATIONS OF the SUBJECT the empreendedorismo inside of the retailing as subject, has its delimitation from the beginning of the mandate of president Lus Incio Lula da Silva. 4 1,3 OBJECTIVE the present article has as objective to verify if the adoption of enterprising attitudes can to change a society and its economy. To identify what it influences the taking of these decisions and attitudes. Moreover, more specifically to point the importance and the evolution of the retailing in Brazil and in the city of Bar of the Pira, where it is responsible for the income of great part of the population and for the growth of the local economy.